Recruitment Marketing Lead

Own and lead Evolution Georgia’s employer brand and recruitment marketing efforts, driving qualified applications and strengthening our position as an employer of choice. Lead end-to-end recruitment campaigns across digital, social media, paid/earned media, and other relevant channels. Partner with Recruitment, Operations and business leaders to identify talent challenges and develop effective attraction and employer brand solutions. Lead campaign planning, creative direction, execution and evaluation, including audience, messaging, channels, budgets and KPIs. Build and manage relationships with, influencers, agencies and other external partners to expand talent reach. Lead creative partners and suppliers, ensuring content and communications are aligned with the employer brand, corporate values and brand guidelines. Monitor market trends, competitor activity and candidate behaviour and translate insights into new initiatives. Own budget planning and performance tracking, using data to optimise activity and demonstrate business impact.